Business

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How You Can Win People Over with Video Marketing

In the world of marketing, video is a huge thing. It captures the attention of many since it is fairly easy to watch and does not take up too much time. For example, if you see a video of a cat with an interesting thumbnail, would you click on it? You most probably would, especially

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Employees having a huddle

Creative Ways to Boost Employee Morale After a Major Setback

Whether it’s the loss of a big client or your office downsizing, expect employee morale to drop in times like this. That is dangerous to productivity, according to a literature review about staff morale and burnout, published by the University of Illinois at Urbana-Champaign. The paper pointed out that low employee morale can cause absenteeism,

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empty evening restaurant interior

Dine & Design: How Your Restaurant’s Interiors Affect Customer Satisfaction

There’s more to a restaurant than treats for the taste buds. Every restaurant owner should also consider their establishment’s overall look and ambiance as these are important factors in the total culinary experience. Ensuring a great experience for your diners will typically result in positive feedback that contributes to the success of your restaurant. Factors such as

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business woman giving business card to a man

Business Cards Matter: What Type Is the Best for You?

Business cards are not just for networking and keeping a convenient copy of a company’s contact details. Many industries have long realised the advertising and marketing potential of these cards. That is why companies have long been developing business cards that are a perfect representation of their products and services. There are different types of cards

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Hospital hallway

5 Ways You Can Save on Hospital Overhead Costs

Keeping a hospital profitable can be difficult as you try to hit that balance between keeping the expenses low and saving lives. If you’re in charge of managing hospital operations, then here are some overhead expense tips to keep in mind. 1. Buy disposables and consumables in bulk Products like gloves, syringes, disposable Frazier suction,

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How Well-Designed Commercial Kitchens Optimise Workflow

Opening a new restaurant? Or are you planning to renovate your existing commercial kitchen? Whichever it is, the first thing you need to think about is the set-up and design. As a restaurant owner, you want your employees to complete their tasks quickly and efficiently. A well-designed kitchen with the right equipment cuts down injuries,

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Designer drawing at work

5 Ways to Create an Effective Label Design

With hundreds of products out there that are similar to the ones your business offers, standing out is a must. You need to stand out among your competitors to reach a wider portion of your target market. But how? Think of product label design. You should utilise labels not only for the identification of your

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Newbie Entrepreneurs: Starting a Modern Laser Engraving Business

Nowadays, laser engraving is one of the more popular artistic entrepreneurial options, provided that you have the funds and inclination for it. It allows you to make very intricate design on metals and other materials that were impossible before. If you’re interested in starting this kind of business, then keep these reminders in mind. Do

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Four Marketing Tips for Small Businesses

At a time when small businesses are struggling to compete with bigger companies, it is essential for startups to maximize their resources. This is so that they will be able to do business in an environment with larger competitors. Marketing is one of the ways for a small business to engage in a fairer playing

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Things to Look for in a Good Drain Cleaner

Have you ever experienced having a clogged drain at home? In extreme cases, you lose your patience, get a bit irritated and get mad when you see water ruin your floor and carpet? Desperate times like these need to be attended to ASAP. What you need is a 24-hour drain cleaner in Salt Lake City

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